I’m based in Berlin, but most likely in the window seat of an airplane right now.
After graduating with a degree in fashion design, I spent several years creating collections for prominent houses. Over time, I became more fascinated with the wearer than the clothes themselves and returned to university to earn an additional degree in human psychology.
SQSP
A quarterly investigation into the psychology of fashion, with an even split between academic and cultural inquiry. Our latest issue covers the new generation of avant-garde luxury brands emerging from South Korea.
Emerging Markets
I help established brands understand new audiences in emerging markets, with a special focus on shifting definitions of luxury in rapidly modernizing economies.
Color Forecasting
I’ve conducted numerous color studies for major fashion houses to help predict palettes for seasonal collections. I have contacts with research organizations in over forty countries to deliver a truly international perspective.